Missouri just became the latest state to legalize sports betting—and it comes after a record-setting $43 million campaign funded by DraftKings and FanDuel


DraftKings signage as Jason Robins, co-founder and chief executive officer of DraftKings Inc., is interviewed.

The $43 million supportive campaign — a record for a Missouri ballot measure — was funded almost entirely by DraftKings and FanDuel. The $14 million opposition campaign was funded entirely by Caesars Entertainment, which operates three of Missouri’s 13 casinos.

Jason Bergman/Bloomberg via Getty Images



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